Country Digital Manager

"You care about making a positive impact in the world. You understand greatness requires thinking differently. An inclusive and accepting work environment is important to you.

A job at IKEA is so much more than home furnishings. Together, we work to make a better everyday life for the many. It's the perfect fit if you want to contribute, grow, and share. Join the team and start a better life for yourself."

  • Location
    Haarlem
  • Employment type
    Full Time Fixed term co-worker
  • Department
    Leadership & Management
  • Deadline
    2026-06-23
Candidate profile (title) Who you are
Candidate profile (text) - Default language We are looking for a Country Digital Manager who is energized by driving business growth and contributing to overall success through people and technology.
In this role, you are an inspiring leader with proven experience in similar-sized organizations, where you have successfully led change initiatives and national projects. You combine strong leadership capabilities with a strategic mindset and a hands-on approach, translating digital strategies into tangible business results. With your drive, leadership, and digital expertise, you play a key role in enhancing customer value and accelerating sustainable business growth.

Key Knowledge Areas
- Digital Systems: Extensive knowledge of how technology impacts business and the world.
- Strategic Planning: Expertise in setting directions, managing long-term plans, budgets, goals, and KPIs.
- Business Growth: Ability to contribute to sustainable profitability aligned with IKEA’s purpose and financial strategy.
- Business Cases: Proficiency in evaluating and assessing the quality of business scenarios.
- People Processes: Ensuring high-quality execution of processes to maintain a competent and engaged workforce.
- Global Perspective: Ability to see the big picture for IKEA and the customer.
- Data-Driven Decisions: Using data to inform decisions and critically evaluate analyses.
- Sustainability: Balancing environmental, social, and economic aspects in line with IKEA’s sustainability goals.
Key responsibilities (title) Your responsibilities
Key responsibilities (text) As a Country Digital Manager, you will be a member of the IKEA Netherlands Management Team and lead your own Country Digital team, fostering collaboration, communication, and integration between digital country activity groups and Central Group Digital.

Your main responsibilities include:
- Driving the digital transformation in the country to fully leverage digital capabilities.
- Optimizing customer journeys by integrating digital components and adhering to defined processes.
- Providing functional expertise in formulating and implementing an integrated multi-channel strategy.
- Leading the Country Digital Unit in alignment with Central to ensure one strategy and agenda.
- Championing new digital initiatives and ensuring high-quality, data-driven decision-making.
- Collaborating with all relevant functions and stakeholders to secure integration and a common focus.
- Inspiring and motivating co-workers, including your own team, to develop capabilities and talent to meet evolving digital needs.
- Coordinating global deployments, local projects, products, and capacity.
- Managing the budget and planning for digital activities, ensuring compliance with Central guidelines.
Team vision ( title) About this work area
Team vision (text) In our team we take pride in seeing everyone around us grow and develop, and we encourage people to experiment, test, try - and sometimes fail. As long as they learn along the way! We know that everything is changing more rapidly today and that we sometimes need to lead in the unknown. So we throw ourselves out there to explore new possibilities and ways of doing things to make both our people and our business prosper.
Let's connect What you need to know
Let´s connect This role includes mandatory participation in the VAPS (Value-Added Participation Share) program. VAPS requires a personal long-term financial investment as a condition of this position, in exchange for a share in the value created by the continued success of the business. Full details about the program, the financial commitment and the terms of participation will be shared during the recruitment process.

Why you will love us

From the deep forests in Sweden, we have spread our culture and values around the world. At the heart of our offer are our beautiful home-furnishing products and solutions, made with care for our planet, reaching millions of customers.

At the heart of our business, are our wonderful co-workers representing diversity in all dimen­sions and passionate for life at home. We all contribute with our uniqueness and we want to grow and develop together.

Our vision, “to create a better everyday life for the many people” inspires and guides us in everything we do. This is IKEA.

What we all have in common

  • Living our values
  • Being your unique self, while respecting and including others
  • A passion for home furnishing
  • Performing & delivering while learning & developing
  • Having fun!

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